Some Random Ramblings and Interesting Info!
What is RevPar?
There is lots of talk about RevPar, but what it is? Here is a quick definition I found helpfull..... CLICK HERE
"Creating brand is like loving yourself."
Brands fascinate me, here are a few thoughts that I am exploring.... CLICK HERE
Video - Hot Trend for 2011
According to Hubspot, 60% of mobile web traffic will be video in 2011. This is an interesting trend. With the advent of high quality screens on Droid phones and iPhones, more and more people are watching video on the go.
This is an interesting piece of data for marketers. Are you creating video that your customers can consume on their phones? More importantly, are you posting those videos so they can be viewed on an iPhone?
This is an interesting piece of data for marketers. Are you creating video that your customers can consume on their phones? More importantly, are you posting those videos so they can be viewed on an iPhone?
Six Key Components Of A Good Brand
I found this great article I just had to share...... CLICK HERE
Branding starts with your people
New rooms, carpets, flat screen televisions and free internet have now become the norm and are expected. Too often hotels and lodges invest in the physical plant and forget that the best brand investment they can make is in THEIR PEOPLE. Train them, encourage them to take courses, build a team, share a vision and live the brand. We can spend all the money we want on the latest bells and whistles, renovate the hotel; but if the guest has a bad service experience it is all for nothing. Guests will remember their brand experience and interaction with staff long after the paint has dried!
Top Ten Food Trends for 2011
The Food Channel predicts its top ten trends for the new year ... CLICK HERE
Marketing Case Studies
How the big brands rose and fell as per Entrepreneur Mag .... CLICK HERE
