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Top luxury travel trends in China

5/22/2012

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The rise in private property of Chinese people along with the appreciation of Yuan has induced this growing demand of luxury travel. There are millions of millionaires in China with personal wealth of RMB 10 or more, and they are 15 years younger on average compared to the travellers in Europe and America.

China is one of the biggest countries of self made millionaires and billionaires and it has managed a strong position on financial map of the world. The number of millionaire and billionaire has increased considerably and that has a positive impact on the luxury travel industry of China. Many of the rich people are taking trips around the world with better facilities. The demand for business class travel and costly destination with shopping opportunities has increased among the affluent class and at the same time they are demanding to stay in well known hotels with all sorts of modern facilities no matter what they cost.

A survey was conducted by the Harun Rich List Authority to understand the travel habits and decision making of the affluent class of China in 2011 between April and November. Here 401 millionaires and billionaires were interviews on one to one basis on their travel habits. Among these 401 people 45 had an asset of more than RMB 100 million. Apart from these people 62 more millionaires were interviewed between April and May.

Get the full story at Tourism-Review.com


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